Recently, the list of winners of the 10th Cross-Strait Emerging Design Competition · Huacan Award National Finals was officially announced. The School of Fine Arts and Design, Division of Arts, SZU achieved excellent results in this competition, winning 2 First Prizes, 7 Second Prizes and 6 Third Prizes at the national level, ranking first among universities in Guangdong Province in terms of the total number of national awards.
As a key national disciplinary competition co-hosted by the China Association of Higher Education and the Zhongshan Cultural Exchange Association for the Promotion of Peaceful Reunification of China, the Cross-Strait Emerging Design Competition · Huacan Award has been committed to promoting design exchanges and innovative integration among young people across the Taiwan Strait. Launched in July 2025, this year’s competition attracted more than 480,000 students nationwide and collected over 120,000 entries. After several rounds of rigorous evaluation, 2,959 award-winning works were finally selected.
Behind these outstanding achievements lies the college’s systematic competition organization and full-process support. Starting from August 2025, the college launched special organizational work, established a Huacan Award competition mobilization group and promoted the preparation process in phases. During the preparation stage, it carried out extensive mobilization and comprehensive publicity, released competition information through multiple channels such as the college’s official WeChat account, student communities and offline display boards, and organized a number of online briefings to stimulate students’ enthusiasm for participation. In the organization stage, it provided refined Q&A services and standardized entry collection. A total of 257 teams involving 663 students participated, submitting 191 valid entries covering four categories: visual and spatial design, product design, digital media design, and Chinese traditional culture IP development and design, reflecting a sound atmosphere of interdisciplinary collaboration and innovation.
In the key link of university-level selection, to ensure fairness and impartiality, the college set up a university-level evaluation committee composed of six professional teachers, namely Zhang Yi, Wu Meng, Zhang Lichuan, Li Bing, Huang Yiran and Luo Jing. The evaluation process strictly implemented an anonymous review mechanism, conducting comprehensive quantitative scoring of entries based on core dimensions such as creativity and innovation, technical application level and work completion quality. Finally, 50% of the entries were selected to advance to the provincial competition, reserving high-quality participants for subsequent events.
At the provincial competition stage, teachers and students of the college won 33 provincial awards with their solid professional skills and outstanding work performance. On this basis, the teacher-student teams advancing to the national competition continued to make efforts and strive for excellence, achieving further breakthroughs in the fierce competition at the national level and ultimately securing impressive results.
The attainment of these remarkable achievements fully demonstrates the college’s solid outcomes in the reform of design discipline education and teaching, as well as the construction of an innovative talent training system. It also fully reflects the college’s educational philosophy of promoting learning and innovation through competitions, and its strong strength in talent cultivation and academic practice innovation in the field of design, adding important achievements to the university’s discipline construction and talent cultivation work.
